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How supermarkets use psychology to make you spend more
Have you ever walked into a supermarket planning to buy just a few items, only to leave with a much bigger receipt than expected? This is not poor self-control. It is the result of carefully designed psychological visual merchandising techniques used by supermarkets to influence your behaviour.


How Stranger Things turned product placement into powerful marketing
Stranger Things is one of Netflix’s biggest shows, but its success is not just down to monsters, mystery and 80s vibes. The series is also a brilliant example of how product placement can be used as a smart marketing strategy that benefits both brands and Netflix.


Netflix Nears Warner Bros Deal: Is a Streaming Shake-Up Ahead?
Netflix is reportedly close to buying the film and streaming divisions of Warner Bros Discovery. Several major news outlets say Netflix has made the strongest offer so far.
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