Unlocking Growth Strategies: The Ansoff Matrix and Its Application to McDonald's
In the dynamic and fiercely competitive business landscape, companies constantly seek ways to expand their market presence and drive growth.
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Two Teachers
Jul 3, 20232 min read
Understanding SWOT Analysis: Leveraging Amazon's Success
In the dynamic world of business, staying ahead of the competition requires a thorough understanding of SWOT
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Two Teachers
Jul 3, 20232 min read
A Quick Guide to the Boston Matrix
The Boston matrix is a model that helps businesses analyse their product portfolio and can be used as a marketing tool or a general business
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Two Teachers
May 26, 20232 min read
Inside Google's Motivation Blueprint: Applying Herzberg's Two-Factor Theory
In the realm of employee motivation and job satisfaction, Frederick Herzberg's Two-Factor Theory provides valuable insights. This theory...
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Two Teachers
May 24, 20233 min read
Understanding Organisational Structures: Exploring Hierarchical, Flat, and Matrix Structures
Organisational structures play a crucial role in defining how work is organised, roles and responsibilities are assigned, and...
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Two Teachers
May 19, 20232 min read
Building a Strong Workforce: The Role of Internal and External Recruitment
In the competitive landscape of modern businesses, finding and attracting the right talent has become an essential strategic priority....
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Two Teachers
May 18, 20234 min read
Frederick Taylor's Scientific Management Principles: McDonald's Case Study
Frederick Winslow Taylor is widely regarded as the pioneer of scientific management theory. Developed in the early 20th century, Taylor's...
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Two Teachers
May 17, 20233 min read
Understanding Customer Needs: How Starbucks Created Loyal Customers
In the world of coffee and beverages, understanding customer needs is vital for success and Starbucks has excelled in this regard. By...
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Two Teachers
May 5, 20233 min read
Is Entrepreneurship Right for You? Understanding the Risks and Rewards
Entrepreneurship is often glorified in popular culture as a path to financial independence, creative freedom, and a chance to make a...
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Two Teachers
May 4, 20232 min read
The Role of Business Enterprise: Lessons from Gymshark
Business enterprise plays a critical role in the modern economy. Companies have the power to create new jobs, drive economic growth, and...
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Two Teachers
Apr 18, 20233 min read
What are Business Aims & Objectives?
Business aims and objectives are the foundation for any successful business strategy. They provide direction, purpose, and a sense of focus
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Two Teachers
Mar 30, 20232 min read
The Pros and Cons of Inorganic Growth: Mergers and Takeovers
Inorganic growth, such as mergers and takeovers, have become increasingly popular in the business world to grow a company quickly and gain a
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Two Teachers
Feb 1, 20232 min read
5 Proven Strategies for Adding Value to a Product or Service
The following are five key ways that businesses can add value: Unique Selling Proposition (USP), Convenience, Branding, Quality, and Design.
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Two Teachers
Jan 17, 20232 min read
The Impact of Legislation on Businesses
Businesses of all sizes and in all sectors are subject to a wide range of legislation, which can have a significant impact on their...
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Two Teachers
Jan 12, 20232 min read
Why Business Aims & Objectives Change
Business aims and objectives are the driving force behind any organisation. They provide a sense of direction and help guide...
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